Communications Specialist Sr Job at Volkswagen, Chattanooga, TN

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  • Volkswagen
  • Chattanooga, TN

Job Description

Worldwide, the Volkswagen Group has a long tradition of dramatic innovations. The Volkswagen Group with its headquarters in Wolfsburg, Germany is one of the world’s leading automobile manufacturers and the largest carmaker in Europe. The Group comprises twelve brands from seven European countries: Volkswagen Passenger Cars, Audi, SEAT, ŠKODA, Bentley, Bugatti, Lamborghini, Porsche, Ducati, Volkswagen Commercial Vehicles, Scania and MAN.

Brief Role Description



This position is Career Level 20P located in Chattanooga, TN, with a Role Classification of Hybrid .

Role Summary



The Senior Specialist of Internal, Corporate & Plant Communications serves as a strategic communications leader for Volkswagen Chattanooga, reporting to the Director of Workforce Communications.


This role drives high-impact messaging across plant operations, internal communications, media relations, and community engagement. With a seat at the leadership table, the Senior Specialist advises executive stakeholders, manages crisis communications, and contributes to enterprise-wide initiatives. The role requires a seasoned communicator with deep experience in manufacturing environments, capable of navigating complex stakeholder landscapes and delivering integrated communications strategies that support business continuity, employee engagement, and brand reputation.

Role Responsibilities



Plant Operational Communications (40%)

  • Lead strategic internal communications for Chattanooga-based employees, aligning messaging with plant priorities and enterprise goals.
  • Partner with plant leadership to communicate safety, quality, and production milestones.
  • Own and optimize site-specific channels, ensuring timely and transparent information flow.
  • Act as a strategic advisor to plant leadership on employee engagement and change communications.

Local Media Relations (30%)

  • Serve as the primary spokesperson for VW Chattanooga, managing media inquiries and government affairs communications.
  • Develop and pitch media assets including press releases, speeches, and executive statements.
  • Coordinate media visits and press events in collaboration with VW NAR PR teams.
    Maintain the plant’s digital media archive and ensure consistent brand representation.

Community Engagement (25%)

  • Lead communications for the plant’s charitable giving and community outreach programs.
  • Build and sustain relationships with local organizations, stakeholders, and officials.
  • Collaborate with Employee Engagement Events team to execute high-visibility community initiatives.
  • Position VW Chattanooga as a responsible corporate citizen through strategic storytelling and engagement.

Corporate Communications Contribution (5%)

  • Bridge Chattanooga-based initiatives with broader corporate narratives.
  • Develop content that supports enterprise-wide communications and executive visibility.

Strategic Competencies

  • Trusted Advisor: Provides credible counsel to senior leaders, fostering trust and alignment.
  • Business Driver: Leverages insights to shape communications that support strategic goals.
  • Strategic Communicator: Crafts persuasive messaging that reflects business priorities and adapts to evolving contexts.
  • Leadership & Integrity: Champions VW values, drives change, and cultivates high-performing teams and partnerships.

Scope & Magnitude

This role influences plant-wide communications strategy serves as a spokesperson for VW Chattanooga and contributes to enterprise-wide initiatives. It requires high-level stakeholder engagement, strategic planning, and execution across internal, external, and community channels.

Qualifications



Years of Experience:

7–10 years of progressive experience in internal communications, media relations, and stakeholder engagement.


Required Education:

Bachelor’s Degree Public Relations, Journalism, or related field


Desired Education:

Master’s Degree


Skills:

  • Proven success in manufacturing or industrial environments, thriving in fast-paced, high-stakes settings
  • Strong project management and cross-functional collaboration skills
  • Exceptional writing, editing, and presentation abilities for internal and executive communications
  • Self-driven and detail-oriented, able to manage multiple projects and deliver high-quality results on time
  • Highly motivated, persuasive, and collaborative, with a talent for building cross-functional relationships
  • Strong analytical skills and sound judgment to plan and accomplish individual and team goals
  • Proficient in Microsoft Office Suite, including Project, Word, PowerPoint, and Excel

Required Skills:

  • Expertise in internal communications strategy and execution
  • Crisis communications and business continuity planning experience, including executive-level counsel
  • Skilled in planning and executing media-facing and executive-level events
  • Experience serving as an organizational spokesperson for media and government affairs
  • Advanced writing skills for external-facing content: press releases, speeches, fact sheets, and corporate statements

Desired Skills:

  • Experience working in manufacturing environment
  • Familiarity with Chattanooga or greater Tennessee community
  • Established relationships with local media in the greater Tennessee community.
  • Experience with video and/or photo production, direction

Work Flexibility:

Occasional time outside of normal hours/work week due to manufacturing environment and weekend events


Volkswagen Group of America is an Equal Opportunity Employer. We welcome and encourage applicants from all backgrounds, and do not discriminate based on race, sex, age, disability, sexual orientation, national origin, religion, color, gender identity/expression, marital status, veteran status, or any other characteristics protected by applicable laws.


This role description is a guideline and does not create contractual rights between the Company and any of its applicants. The Company does not enter into any type of employment contract, implied or written, with its applicants regarding job security.


This Organization participates in E-Verify. We maintain a drug free workplace and perform pre-employment substance abuse testing.

Job ID: 20447

Company: Volkswagen Group of America, Inc.

Location: Chattanooga, TN, US, 37416

Department: Communication and PR

Career Level: Professionals

Working Model: Full-time

Contract Type: Unlimited

Remote Working: According to company policy

Posting Date: Dec 22, 2025

Join the New Volkswagen team.

If you aspire to be part of the mobility of the future, Volkswagen is for you. We are the ideal match for people with a passion for innovation, oriented to achieve sustainable results, and who can work in a team generating positive and collaborative work environments. Here is your next challenge.

Founded in 1955, Volkswagen of America, Inc., an operating unit of Volkswagen Group of America, Inc. (VWoA) is headquartered in Reston, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. VWoA’s operations in the United States include research and development, parts and vehicle processing, parts distribution centers, sales, marketing and service offices, financial service centers, and its state of-the art manufacturing facility in Chattanooga, Tennessee.

Learn more about us

About us | LinkedIn Volkswagen of America, Inc

About Us | LinkedIn VW Chattanooga Operations

Privacy Policy

Data Privacy | Volkswagen Group of America, Inc.

Support

For more information contact:

Chattanooga Operations Production: vwjobs@vw.com

All Others: vwgroupcareers@vw.com

Job Tags

Full time, Contract work, Work at office, Local area, Remote work, Worldwide, Weekend work,

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