Direct Response TV Media Buyer Job at Property Leads, Remote

eXk4Sy8yYkx6aGpqR0d6bkFLL0JZdE1FMEE9PQ==
  • Property Leads
  • Remote

Job Description

Direct Response TV Media Buyer

Location: Remote (U.S. preferred)

About Property Leads

Property Leads is a fast-growing performance marketing company revolutionizing lead generation for real estate investors. We deliver high-quality, motivated seller leads to real estate professionals using data, creative, and media arbitrage at scale.

Role Overview

We're hiring a Direct Response TV Media Buyer to own national linear cable TV media buying . This is a hands-on, high-impact role focused on driving high-volume, low-cost leads at strong CPLs and ROAS.

You'll be responsible for negotiating efficient buys with TV networks , identifying high-value inventory, managing campaign flighting and pacing, and working with our growth and analytics teams to measure and optimize performance.

We are not looking for a brand-focused planner. We want a DR buyer who lives for low CPMs, high frequency, and strong conversion rates. You should know how to find undervalued inventory, stretch every dollar, and get campaigns live quickly.

What You'll Do

  • Own media buying for national linear cable TV campaigns from end to end

  • Identify, negotiate, and secure highly efficient DR inventory across cable networks and dayparts

  • Optimize buys for cost-per-lead and ROAS , not just impressions or GRPs

  • Coordinate with internal growth team to align buys with landing pages, creative, and call tracking

  • Monitor pacing, air dates, clearance rates, and performance daily

  • Manage relationships with TV networks, rep firms, and DR media sellers

  • Test and scale new stations, programs, and formats based on performance

  • Report on KPIs including spend, CPL, conversion rate, lead quality, and return on ad spend

Who You Are

  • 2–5+ years experience buying direct response linear TV , ideally across national cable networks

  • Deep understanding of DR metrics (CPL, CPV, frequency, clearance, etc.)

  • Proven ability to negotiate low CPMs and uncover undervalued remnant inventory

  • Strong working knowledge of media planning tools, spreadsheets, and tracking workflows

  • Comfortable operating independently and making fast decisions with imperfect information

  • Analytical mindset—you can spot patterns in performance and adjust strategy accordingly

  • Strong communication skills with vendors, reps, and internal stakeholders

Bonus Points

  • Experience with call tracking tools, attribution platforms, or lead generation funnels

  • Familiarity with response forecasting and historical clearance data

  • Prior experience working at a DR agency or in-house buying team

  • Exposure to programmatic or CTV buying (a plus, not required)

Why Join Property Leads?

  • 100% remote – work from anywhere

  • Help scale a proven growth engine into national TV

  • Focus on performance, not fluff—real numbers, real results

  • Fast-moving team, low bureaucracy, high ownership

  • Competitive compensation with upside potential

Job Tags

Remote job,

Similar Jobs

Providence Health and Services

Clinical Liaison RN (Part Time) Job at Providence Health and Services

 ...Providence Home Services (HS) at contracted facilities and requires strong communication and interpersonal skills. The role of the Clinical Liaison is to coordinate and arrange home care services between HS and contracted facilities for home health, home infusion, and home... 

United Supermarkets

General Merchandise Manager Job at United Supermarkets

 ...identifying areas of opportunity throughout the store and within the department Ensure quality...  ...Ability to lift and carry items weighing up to 50 lbs. and push and pull up to 100...  ..., including out-of-town, requiring overnight stays Must be able to transfer to another... 

Eckhart Beer Co.

Dishwasher Job at Eckhart Beer Co.

 ...About Eckhart Beer Company: Eckhart Beer Co. is a new, 8000-square-foot 10bbl brewery and taproom in Brooklyn, specializing in European- style lagers. Eckhart will bring the best of the European lager beer traditionfrom raw ingredients, to brewing process, to hospitality... 

Amazon.com Services LLC

Principal Aviation Security Manager, Worldwide Operations Security Job at Amazon.com Services LLC

 ...DESCRIPTION The Amazon Aviation Security (AvSec) team is looking for an enthusiastic Aviation Security leader to join the team as the Principal AvSec Manager. The successful candidate will be responsible for supporting the newly formed Amazon Air Cargo (ACAR) Division... 

Gateway Foundation Inc

Substance Abuse Counselor Job at Gateway Foundation Inc

 ...a national non-profit dedicated to helping individuals with substance use and mental health disorders. Established in 1968, Gateway...  ...Monday from 2:00pm-12:00am Residential Substance Abuse Counselors are responsible for: Preparing and facilitating group counseling...